Product Leader · Ex-Founder · Mentor

I lead AI product teams.

I've led product teams for 14+ years building and scaling products across EMEA. Today, I drive product strategy & execution for Meta's customer experience products used by businesses, creators and consumers.

A mentor to uprising product managers and young adults through local community groups.

I live in the UK, and hold an Executive MBA from Lagos Business School and a BSc in Computer Science.

Book a call * Connect on LinkedIn

* For PMs and founders who want mentoring or product direction.

Tunde Adeniran, Product Manager at Meta, in a navy shirt with arms crossed
01

My Operating Principles

Strong Opinions, Weakly Held

Commit to a point of view so the team can move, then change it the moment the evidence does.

Context Over Control

A PM's leverage isn't authority. It's making sure everyone shares the same picture of the customer, the market and the constraints.

Learn Before You Build

A prototype in a customer's hands teaches more than a quarter of building. Test the riskiest assumption first, and keep talking to customers the whole way.

Tunde Adeniran speaking on stage at a podium
02

Relevant Experience

I lead from the front, but still go deep.

2025 — Now
Meta
Product Manager · London
Product Manager on AI-powered support experiences for Meta's most strategic advertisers, using AI to deliver intelligent, personalised support at scale across the advertiser lifecycle.
▾
  • Own product strategy for AI-powered support experiences serving Meta's most strategic advertisers.
  • Partner with engineering, design, data science and research to ship at scale.
  • Define how AI personalises support across the advertiser lifecycle.
2023 — 2025
Lerno
Co-founder, CPO · London
Co-founded the company and owned product strategy, roadmap, and feature definition for an AI-powered customer intelligence platform, securing investment from Antler.
▾
  • Co-founded and led product as CPO.
  • Owned strategy, roadmap and feature definition for an AI-powered customer intelligence platform for go-to-market teams.
  • Secured investment from Antler.
2021 — 2023
GrapeData
Product Lead / Senior Product Manager · London
Conceived and launched the inaugural SaaS product across eight languages, and grew the mobile apps from 150K to 500K monthly active users.
▾
  • Conceived and launched the company's first SaaS product, localised in eight languages.
  • Grew mobile apps from 150K to 500K monthly active users.
2020 — 2021
TATC Group
Head of Product, Jobs Marketplaces
Led 15 product managers across five countries and grew the marketplace from 100K to 300K monthly job applications during the remote-hiring surge.
▾
  • Head of Product for jobs marketplaces, leading 15 product managers across five countries.
  • Grew the marketplace from 100K to 300K monthly job applications during the remote-hiring surge.
2013 — 2020
Terragon Group
Product Manager → VP Product
Built Africa's first Customer Data Platform, connecting brands to over a billion mobile users, and instrumental to a $5M Series A fundraising round. Promoted from PM to VP Product in six years.
▾
  • Promoted from Product Manager to VP Product in six years.
  • Built Africa's first Customer Data Platform, connecting brands to over a billion mobile users.
  • Instrumental to a $5M Series A fundraising round.
03

Education

Degrees

Executive Master of Business Administration
Lagos Business School, Pan-Atlantic University
Beta Gamma Sigma honours
B.Sc, Computer Science
Igbinedion University

Executive Education

Harvard Business School Online
Technology Entrepreneurship: Lab to Market
W. P. Carey School, Arizona State University
Data & Emerging Technologies for Managerial Decision Making
Product School
Product Masterclass: How to Build Digital Products
04

Thoughts

Essays and interviews on product strategy, roadmaps, AI and the future of work.

ProductCentered podcast cover art Podcast · ProductCentered 33 min listen Managing PM Teams: What You Should Know Before Taking the Job The skills it takes to lead product teams, how to win buy-in from senior stakeholders through formal and informal routes, and my own path in product management. Recorded while leading product at ROAM Jobs. Listen on Spotify → Tunde Adeniran on Arise News discussing the future of jobs Interview · Arise News Video The Future of Jobs A broadcast conversation on how COVID-19 reshaped work, hiring and the skills that matter next, recorded while leading jobs marketplaces at ROAM Africa (now TATC Group). 2020 Watch on YouTube →
Artificial Intelligence 5 min read

The Future with Generative AI: Navigating the Uncharted Waters

Predictions on how generative AI reshapes content, work, and learning, and why collaboration rather than replacement is the real opportunity.

Mar 2024 Read on Medium →
Product Strategy 7 min read

Taking a 360-Degree Approach to Roadmaps

A method for B2B roadmaps that balances customer feedback, internal stakeholders, and market trends, moving beyond the buyer's wish list.

Feb 2024 Mind the Product ↗ Read on Medium →
Product Leadership 9 min read

Who Owns the Product Roadmap?

The three scenarios product managers face around roadmap ownership, and how to use insight and influence to guide product direction.

Mar 2023 Mind the Product ↗ Read on Medium →
Strategy 6 min read

Why Tech Companies in Africa Must Adopt a Platform-Based Strategy

Why companies in Africa must shift from pipeline to platform thinking, or risk disruption by global super aggregators.

Mar 2018 Read on Medium →
05

Get in touch

How can I help?

I do a small number of free 30-minute calls each month for founders who need product direction and PMs looking for a mentor.

Book a call
Book a call calendly.com/adeniran-tunde LinkedIn in/tundeadeniran Thoughts tundeadeniran.medium.com